RICK RUBIN IS A GATEWAY DRUG

This gallery installation created the opportunity for users to experience the expansive professional and artistic career of superstar music producer Rick Rubin. Users could pose with an artist of their choice, choosing from a curated visual discography an artist with whom Rubin has worked. Of course, in order to complete the experience, users stood behind an iconic representation of Rubin's most notable asset, his beard. Via a Python script, our Canon camera was able to shoot the photo and immediately upload the photo to our Flickr gallery. We handed out specially designed business cards, advertising the URL "rickrubinisagatewaydrug.com," which redirected users to the Flickr gallery, where they could see themselves posing as Mr. Rubin himself. This project was a collaboration with Zachary Kaiser and Gabriel Schaffzin.

Screen Shot 2014-02-02 at 10.47.40 PM.png